"Advertising is based on one thing: happiness. And do you know what happiness is? Happiness is the smell of a new car. It's freedom from fear. It's a billboard on the side of a road that screams with reassurance that whatever you're doing is OK. You are OK." Don Draper, from "Mad Men"

"We’re flawed, because we want so much more. We’re ruined, because we get these things, and wish for what we had.” Don Draper, from "Mad Men"
"The world will break your heart ten ways to Sunday. That's guaranteed. I can't begin to explain that. Or the craziness inside myself and everyone else. But guess what? Sunday's my favorite day again. I think of what everyone did for me, and I feel like a very lucky guy." Pat, from "Silver Linings Playbook"

"But, there's a very important lesson to be learned from all this... Trust... no... one.", Patty Hewes, from "Damages"

“Just remember we’re in the middle of a game. We don’t have to win it now, we just want to keep playing.”, Patty Hewes, from "Damages"

"Sweetheart, it's you who has to change, not your circunstances." Ava Moore, from 'Nip/Tuck'